Discover the key differences and advantages of Traditional vs. Digital Marketing. In this post, we’ll explore the methods used to reach your target audience and help you decide which approach is best for your business.

What is marketing?

Marketing is the process of creating relationships with consumers by making people aware of the product which matches their need.

  • It is also about understanding the deep psychology of consumers and promote and sell the products according to the consumer’s needs.

Marketing contains a bigger set of activities and involves questions including

  • Which product to build?
  • Which customer segment to target?
  • How to price?
  • How to promote?


Major Type of Marketing

  • Traditional marketing
  • Digital marketing

What is Traditional marketing?  

Traditional marketing is a conventional method of marketing. That is used for targeting the audience with many offline promotional and advertising methods.


By Broadcasting

F.m. , radio, TV, etc.

By Telephone:

SMS marketing, telemarketing, etc.

By Printing

Newspapers, Magazines, etc.

By Outdoor

Flyers, Billboards, etc.

By Direct Mailing

Catalogs ,…

What is Digital marketing?    

Digital marketing is a modern method of marketing. Here marketing of products, services, and promotion via digital technologies.

It is more cost-effective.

It can target a niche specified audience.

It allows companies to analyze and quantify their campaigns.

It is fast and Real-time results.

We will fully describe about Digital marketing in to next part of this series.

 “Business has only two functions – marketing and innovation.” ~ Milan Kundera

We will fully describe Digital marketing into the next part of this series.

Thank you! Keep learning, keep growing! 😄